Just the couple of weeks ago, we have contributed to announcement of the Branding Conference organized in Sarajevo, Bosnia and Herzegovina. The full article can be found here. Today, we will talk about the same event, but retrospectively. Going back few days ago, let us see how Brandolution actually looked like…
In the stunning venue of The Town Hall, the photos got the additional element of Sarajevo spirit.
To see the full gallery, please navigate here.
Sarajevo portal, klix.ba reported that the conference has fulfilled all expectations, and from their article we are uncovering some statistics for M-Factor readers:
– More than 350 participants;
– Marketing, branding and communication experts from Bosnia and Herzegovina, region and the world;
– The venue of the City Hall had the aim to contribute to branding of Sarajevo;
– Discussions about emotional campaigns, storytelling, PR, the secrets of successful brands, etc.
The star of this year’s Brandolution was Denise Lee Yohn, who shared the experience of leading and creating some of the great brands such as Sony, Burger King, Land Rover, Oakley, Frito-Lay and others.
We are giving an applause to this year Branding Conference and we sincerely hope that the new era of marketing is about to start, triggered by Brandolution provoked in Sarajevo.